Services
From strategic C-level advisory to operational development and commercial execution, we provide the business leadership and backbone to companies from inception through exit. We work with clients on a fractional executive, project or team basis. Our team is custom built to serve yours.
APPROACH
Validated. Iterative. Collaborative. Actionable.
We work with clients on a fractional executive, project or team basis.
ADOPTION
A suite of four high-impact offerings for genetic test commercial growth:
Order
Sample
Results
Executive
Our Methodology
We have developed a rigorous methodology for delivering strategic insight.
APPROACH
A COMPLETE, FLEXIBLE MODEL
VALIDATED
This is at the core of what we do. We get our answers from outside the building through interviews and more, often fueled by Notenda’s Recruiting Network.
ITERATIVE
From one-week cycles to “planned misses”, we know that the path to success requires lots of fast learning, covering the spectrum from design testing to entire innovation lab setups.
COLLABORATIVE
Workshops, whiteboard sessions, and joint interviewing allow you to learn along the way, whether our engagement is fractional or project-based.
ACTIONABLE
With a focus on your P&L and adoption – and our being former operating executives – we will be sure you “know what to do” with what we deliver.
SERVICE DELIVERABLES
WE PROVIDE PRODUCT, COMMERCIAL AND STRATEGY DELIVERABLES THAT SPAN ALL OF YOUR BUSINESS NEEDS
Product
User-centered design
Prototype development
Product roadmaps
Innovation labs
Commercial
Business development
Strategic communications
Sales assets
Business line optimization
Services
Monthly test adoption
Software development
Recruiting/interviewing
Pay for performance
ADOPTION
A SUITE OF FOUR HIGH-IMPACT OFFERINGS FOR GENETIC TEST COMMERCIAL GROWTH
Executive
How can I validate the drivers behind increases and decreases in the adoption components that I’m tracking in my dashboard?
Order
How do I overcome the biggest barriers to placing the order?
Sample
How do I increase my sample kit return rate?
results
How do I increase the understanding and use of my reports?
Case Studies
We have already solved the problems you are trying to solve now. See our work in action.